
When Viki isn’t writing, her life consists largely of lusting over style choices made by the elderly, layering regardless of the season and salivating over particularly pleasing items of stationery. Originating from the northern realms of the country, Viki studied English Literature at Sheffield University where she worked on various independent newspapers and magazines as a writer and fashion editor. She now works in content writing in Soho but her heart belongs to charity shops best found in London’s outer zones meaning she roams far and wide. Writing is what Viki yearns to do in life and she is an aspiring journalist and keen blogger, discussing everything from Balenciaga to bargain bins on her blog, http://www.vikiimrie.com/
12
Mar
2014
Logo Lust
From the moment we saw those sequin carrier bags and Coca Cola motifs at Ashish SS14 we knew logo obsession was upon us
17
Feb
2014
London Fashion Week: PINGHE
Chunky wool, fur, perspex, leather; name a material and it was probably in amongst PINGHE's AW14 collection
15
Feb
2014
London Fashion Week: Eudon Choi
A collection featuring ponyskin boots with a perspex heel and tassles can never be bad and Edudon Choi's offering was no exception
12
Feb
2014
Countdown to London Fashion Week
The London Word fashion team will be out and about over the next few days bringing you the best (and possibly worst) of this season's offerings
2
Feb
2014
New Proportions: Styling Joy
Messing around with clothes, playing with proportions and eating hashtag cupcakes was the order of the day at this week's first John Lewis EDIT blogger night
16
Jan
2014
Supersize My Scarf
We fully condone the wearing of rugs, table cloths and duvets in the name of staying warm
31
Dec
2013
The Trends Best Left in 2013
It's been a year of sartorial joys and atrocities, but it's always more fun to linger on the atrocities, so here's our pick of the most forgetful fashion from 2013
4
Dec
2013
The Dark Side
Why not ditch the sequins this season and embrace something a little less cliché for this year's Christmas party
30
Nov
2013
Useful Festive Things
Useful, whimsical and downright mean; the little festive gift touches that are resourceful and hilariously cheap
20
Nov
2013
Festive Market Rundown
Escape the high street, sip on some Glühwein and pick up a festive gift or two at a festive market